Adam Clay: A Global Force in Electronic Dance Music

Adam Clay is a Barbadian–Italian singer, producer, DJ, and songwriter whose influence on the international dance music scene spans more than two decades.

Best known for his global hit “Born Again (Babylon)”, Adam Clay has built a career defined by chart-topping releases, high-energy live performances, and collaborations with some of the most respected names in electronic music.

“Born Again (Babylon)” became an enduring dance anthem, receiving worldwide recognition and extensive support from top international DJs, television networks, and radio stations. The track’s longevity and impact cemented Adam Clay’s reputation as an artist capable of creating music that transcends borders and generations.

Following this success, Adam released a series of acclaimed tracks including “Beautiful Life,” “Be Together,” “Shake It,” and “Follow My Pamp.” The latter earned a Gold Record in Italy and won Best Song at Italy’s Dance Music Awards 2018. His releases have consistently topped charts in multiple countries while accumulating millions of views on YouTube and millions of streams on Spotify, further reinforcing his international appeal.

Renowned for his dynamic DJ sets and electrifying live shows, Adam Clay is widely regarded as one of the most engaging performers in the global dance scene. Over the course of his career, he has performed hundreds of shows across Europe, the Americas, North Africa, Asia, and the Middle East. He has shared stages with an impressive roster of artists and DJs, including Sean Paul, Snoop Dogg, 50 Cent, Pitbull, Craig David, Bob Sinclar, John Newman, Flo Rida, Kelis, Fatman Scoop, Ferry Corsten, and many more.

Beyond live performances, Adam Clay has also made a strong mark on television. He has appeared as a guest star on several major TV productions, including the opening night of the eighth season of Star Academy, one of the most popular talent shows worldwide, broadcast by French-Lebanese channel LBC to audiences exceeding 35 million viewers. His music and presence have also been featured on international fashion and entertainment formats such as “Model Look of the Year,” “World’s Next Top Model,” “Miss Europe 2019,” and “Miss Globe 2019.” In recognition of his contributions to dance music, he received Best Italian Dance Singer at the prestigious Emodance Music Awards in Cyprus in 2017, 2018, and 2019.

Always at the forefront of innovation, Adam Clay became one of the first artists to embrace blockchain technology in music through a partnership with BitSong. As part of the inaugural FanToken launch on the decentralized music exchange Sinfonia, he opened new ways for fans to engage directly with his art through NFTs and digital ownership, redefining the relationship between artist and audience.

After the temporary halt of live music caused by the Covid-19 pandemic, Adam Clay returned to the stage with renewed momentum, launching a new tour and expanding his reach to new markets including Kazakhstan and Azerbaijan. Alongside touring and new collaborations, he is currently focused on the launch of So Loud, his record label and event management agency, signaling the next chapter in his evolving career.

With a legacy built on global hits, powerful performances, and forward-thinking innovation, Adam Clay continues to stand as a driving force in electronic dance music an artist whose vision, energy, and creativity show no signs of slowing down.